Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//Welcome to the Wrong Side of the Algorithm//

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Read more: What the Godfather of SoCal Streetwear Means by Freedom

What the Godfather of SoCal Streetwear Means by Freedom
June 28, 2026

Shawn Stussy started Stüssy by scrawling his name on surfboards. He built an empire, walked away, and just came back at 71. The word he used was freedom.

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